Marketing Archive

Easily Shareable Content Helps in Winning More Followers And Traffic

Liking and sharing is the only way to reach out to more people out there active on different social media channels. When they like a post, they will share it with their friends and other acquaintances. This will not only increase your reach but will also create a better brand awareness.Therefore, make sure that you [&hellip

Read More…

7 Strategies CMOs Should Leverage with Their CFOs

CFOs are a crucial cog in any business. The CEO of a company relies on the CFO to control the financial side of the business and more importantly, to have a good eye on the bottom line. You could consider the CFO as the right-hand man to the CEO. The CMOs need to build a [&hellip

Read More…

Ice Melting CRM Techniques That Every Business Entrepreneur Must Know

Customer relationship management (CRM) systems utilize technology to manage relationships between a business and its target market. The overall goal of these systems is to improve this relationship. When referring to CRM, we’re talking about a carefully planned system that helps with things like managing contacts, boosting the sales journey, and improving the productivity of [&hellip

Read More…

Eat with your eyes: The importance of packaging and labelling

There’s an old culinary proverb that says, “You eat first with your eyes.” This means that before you even taste a dish, your opinion on a certain product is mostly shaped by how it looks. In the case of food, the more delish and appetizing the packaging is, the more likely that it will be [&hellip

Read More…

10 Tips to Create an Engaging Email Marketing Campaign

In the age of social media, emails still work wonders. An email list is the safest marketing method to rely on in your business. Social media platforms can drop or close down, or experience glitches which means you can’t reach your audience. Having an email list of people that have opted in for your content [&hellip

Read More…

The Benefits of Blogging for Business and Marketing

How Business Blogging Can Help to Develop Your BusinessDo you know why having a blog is necessary for every business? Writing blog posts became an affordable and effective marketing tool for increasing brand visibility that anyone can try. Check these major benefits of blogging for business to learn how blog articles can help to empower [&hellip

Read More…

Why your business needs local based customer support

Good customer service is all about taking care of the needs of your customer during the entire sales cycle: both pre and post purchase. Your business can only thrive if you take proper care of your customers. You must consider customer service as an important KPI because you don’t want to lose your existing customers [&hellip

Read More…

Offline Marketing Strategies to Boost Your Online Brand

In this digital era, your online presence and brand are essential in order for your customers to engage with you, for you to attract prospective ones, and position yourself as an authority in the industry. However, this in no way means that offline marketing strategies have lost their value. In fact, the best marketing strategy [&hellip

Read More…

100+ Marketing Ideas

Marketing is all about satisfying customer needs. The following represents a comprehensive list of marketing ideas; use it to help better understand customer needs and ways to satisfy those needs. General Ideas • Never let a day pass without engaging in at least one marketing activity. • Determine a percentage of gross income to spend [&hellip

Read More…

Social Media Marketing: Best Tips

Social Media marketing is currently the best way to promote your brand or business. Social media is ever-expanding and provides a great opportunity to reach new customers. Using Facebook, Twitter, and Instagram has become a part of many people’s daily routine. Everyone is on social media – and most businesses are too. Chances are your [&hellip

Read More…