Introduction

Creating a video can be a daunting task, however, it is not as difficult as you may think. Here’s how to make effective short social media videos quickly:

Ideate

The first step is to generate video concept ideas. Here are three easy methods for coming up with lots of ideas:

Examine your most popular blog posts.

If you have a blog, you will most likely have a variety of content ideas. Blog entries that are popular with your target audience are likely to make excellent video content.

Plan

You can begin planning your content once you’ve brainstormed your concepts and chosen one to focus on.

  • Attract attention right away:
  • Keep your message brief:
  • Design for silence
  • Experiment with different sizes.

Record

Thanks to technological advancements, you can create entertaining, high-quality videos with just a few easy tools and strategies. 

Here are some of our recommendations:

  • Use your smartphone
  • Stabilise your phone with a tripod
  • Speak into a microphone
  • Find good lighting
  • Find or create your video background

Edit

Excellent effort on your video clips! Let’s put them together now.

Share

Finally, your video is ready to be shared!

The Best Videos For Social Media

  • Interview/Q&A
  • Behind-the-scenes
  • Feature/product video
  • Live videos
  • Promos and deals
  • User-generated content
  • Giveaways and contests
  • Announcements/reveals
  • Events
  • Breaking news/trending
  • Tutorials/how-to videos

Check out the infographic below by One Productions which takes a further look into “Video Content You Can Create for Social Media”.

video content for social media

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