Creating modern websites is not a big deal nowadays. Anyone can design a website, but nobody should jump into website creation without knowing some basic and significant steps. Website sites play a significant role in expanding your business and reaching out to potential clients.
You will get more traffic, clicks, impressions, and leads when your website is user-friendly and well designed. Suppose you are not an expert, then do not worry about it. We are going to teach you how to design a modern website.
Set Goals:
A business website generally informs your customers about your company’s general information. Goals setting is the initial stage and can be proved as a turning point for your business. Carefully and concisely select your goals. You should design a website telling your customers about what you are offering.
Before creating a website, you have to clarify your goals, like what you want to deliver through your website. Your goal may be increasing reach, getting clicks, and aiming for more conversions or leads.
While choosing your goal, you must consider your user experience. And what your customer wants to know about. What are their requirements? For example, if the website is about the best fishing sunglasses, you will publish the content relevant to fishing sunglasses. Publishing relevant content will help you a lot.
Choosing Domain:
One of the essential features of your website. The domain is your website name. You have to share it with your clients, and also, you will advertise it on social media.
While choosing the domain name, keep a few things in mind, which are:
- Keep your domain name short and attractive.
- Do not use abbreviations.
- Easy to remember and type.
- A bit of descriptive
- No acronyms and numbers.
- Avoid confusions.
In domain names, there is another aspect which is called TLD. TLD stands for the top-level domain, which are suffixes that will be putty after your domain names like .com, .net, .org, and .edu. There are two types of TLDs. One is called traditional, and the other one is nontraditional. Traditions are like .com and .net etc., while traditional is .business and .agency, etc. but still .com is one of the most used TLDs and topping the market repeatedly.
Some of the most famous domain name sellers:
- Domain.com
- Wix
- GoDaddy
- Squarespace
Buy Hosting:
Host means the server, where all your it will store data. It is a server where your data is stored, and then everyone in public who wants to access that data can quickly get access. It is tough to have your own data storage server means hosting. Therefore you buy external hosting.
There are different packages while purchasing hosting. You Can buy hosting according to your budget. Shared web hosting will be less expensive than dedicated web hosting. Dedicated web hosting means purchasing a private server for yourself.
You can purchase hosting from the same domain sellers. Or you can buy hosting from different providers and hosting from different providers.
Some famous hostings are:
- Hostinger
- Go, Daddy
- Namecheap
- WIX
Setup Theme:
After purchasing hosting and domain, you must develop your website’s front end. For front-end development, you have to use different themes. There is the first look of your website when a customer visits your website. Themes should be attractive and cover much more things your customer wants.
You can use free themes as well as paid themes for this purpose. If you are a WordPress developer, you can do it yourself after getting basic training. But if you are designing your website by coding, your developer will help you.
Create Pages:
Modern websites have a static homepage and more pages describing each aspect of your business. Every page must have a call to action and support page. Like, contact us, sign up, learn more, etc.
Make it easy for your customer to directly link with you on the support page. Improve your page speed optimization. Give precise info about your business. Never use photos from stock.
Pages will help your website to be more organized. Customers will easily reach their point. When the pages are optimized, the visitor will love staying on your website for a long time.
You can create a page with a title like:
- About us
- Contact us
- Blog
- Learn more and so on.
Add Payment Method:
This step is not really for all businesses. Suppose you are running an e-commerce website and want to make a payment option available on your website for the ease of your customers.
Then you can add the payment method by yourself to a third-party fintech company. Many eCommerce sites have payment options.
Publish Your Business Website:
Do not publish your site without testing it. Carry out some actual tests, like your site displaying correctly on the web. Your website layout is okay on the phone screen. Also, check the speed on your mobile.
Check out the links that are working correctly. The website is running smoothly. Every page must be observed deeply and focused. The most crucial test is whether Google is indexing your website or not.
After passing all these tests, announce that your website is live. Connect your website with webmaster tools, google analytics, etc., to keep an eye on its progress.
Social Media Marketing:
After publishing your website, start social media marketing to increase your website traffic, and your target and potential audience will come to know about your website.
There are different platforms like Facebook, Instagram, Twitter, Youtube, and many more. Hire a social media manager and start advertising on social media.
Conclusion:
The above article mentioned how to create your business website in a few easy steps. After following these steps, you can easily create your website site and increase your leads by using advertising campaigns.
Before starting advertising must check out your competitor’s methods of promoting their business. Creating a website is not a big deal nowadays.
You can easily design it using WordPress. Buy hosting and domain, integrate theme. Add a payment method if you want. Publish your website and start advertising on social media.
Author bio:
My name is Muhammad Waqas Lashari. I am a computer science graduate, SEO executive, and WordPress developer. Currently working on a project for Blogging website name fishing frost.