"Rice Above The Rest" With Hanabishi And Willy Farms This Father’s Day

Hanabishi celebrates Father’s Day this June 19 with special bundles for the man of the house.

“Along with our moms, our dads provide for the family. They make sure that there’s always food to eat and that we are properly nourished,” said Cherish Ong-Chua, VP for Finance and Marketing of Hanabishi Appliances. “So, on their big day, we thought of partnering with SL Agritech Corp., the company behind Doña Maria and Willy Farms Rice, for a campaign that celebrates their hard work for the family.”

She added that rice is one of our main sources of nourishment as Filipinos and Asians, and that rice and fathers are both sources of strength.

From June 13 to 24, Hanabishi will be holding its “Rice Above the Rest” promotion, wherein their latest line of rice cookers will be available along with free bags of rice from Willy Farms. The offers are exclusively available in Hanabishi’s LazMall store.

“At Doña Maria and Willy Farms, we make sure that we deliver only high quality rice that is worthy of all hardworking Filipinos. We’d like to thank Hanabishi for inviting us to partner with them on their Father’s Day promotion.

On behalf of SL Agritech Corporation, we honor all fathers who are doing a great job by fostering healthy relationships, protecting the family to the fullest, and showing an example of boundless love.” said Tiffany Ngo, Senior Assistant Vice President for Marketing of SL Agritech Corp.

The rice cooker bundles include the new Hanabishi Low Sugar Rice Cooker HDESUGAR18MFRC with free two kilograms of Willy Farms’ Long Grain Japanese Rice.

Also available are the Hanabishi White Series Rice Cooker HHRC10WHT with free two kilograms of Willy Farms’ Premium Dinorado Rice; Hanabishi White Series Rice Cooker HHRC15WHT with free two kilograms of Willy Farms’ Brown Rice; and Hanabishi White Series Rice Cooker HHRC18WHT with free two kilograms of Willy Farms’ Sticky Jasmine Rice.

Likewise included in the promotion are the Hanabishi Black Rice Cooker HHRC10BLK with free two kilograms of Willy Farms’ Brown Rice; Hanabishi Black Rice Cooker HHRC15BLK with free two kilograms of Willy Farms’ Premium Dinorado Rice; Hanabishi Black Rice Cooker HHRC18BLK with free two kilograms of Willy Farms’ Sticky Jasmine Rice; and the Hanabishi Black Rice Cooker HHRC28BLK with free two kilograms of Willy Farms’ Sticky Jasmine Rice.

For the latest updates on Hanabishi’s products and promotions, follow its official Facebook, Instagram, and Twitter accounts. You may also visit its official website, www.myhanabishi.com for more product information.