Kantar, the world’s leading data, insights, and consulting group, revealed that Filipino consumers are making significant strides towards becoming more responsible shoppers. In its recent report called Who Cares, Who […]
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Kantar: 12 Trends That Will Shape Consumer Behavior in 2021
As the COVID-19 pandemic influences the complexity of overall consumer behavior and mobility, Kantar, the world’s leading data, insights, and consulting company, identified 12 trends that will impact how consumers […]
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Pinoy Christmas in a Pandemic: A Time to Save or to Celebrate?
Manila, Philippines – A few weeks before Christmas, Kantar, the world’s leading data, insights, and consulting group, revealed that Filipino shoppers remain very cautious with their Fast Moving Consumer Goods […]
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Kantar Awards Most Effective TV Ads in the Philippines, Shares Key Elements to Increase Ad Effectivity
Kantar, the world’s leading data, insights and consulting group, recently held its first Kantar Creative Effectiveness Awards (KCEA) 2020 in the Philippines that recognized top advertisements. The winning ads scored […]
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Kantar: Lucky Me is most chosen brand in the PH for 5th consecutive year
Kantar, through its Worldpanel Division in the Philippines, reveals that local noodle brand, Lucky Me, remains as the top most chosen brand in the Philippines for the fifth consecutive year. […]
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Kantar shares 5 key behavioral shifts of consumers post-COVID
Kantar, the world’s leading data, insights, and consulting group, has identified five key behavioral shifts that consumers across Asia are expected to make in a post-COVID-19 world, as well as […]
Read moreGlobe Telecom’s pioneering customer experience programme proves that brands that listen are the ones that make a difference
Powered by world-class consulting from Kantar and Medallia technology, the programme is now seen to unite every unit at Globe to delight their customers Kantar, the world’s leading data, insights […]
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Kantar: Understanding Filipinos’ sentiments, viewing and purchasing habits amidst COVID-19
Daily conversations of Filipinos on social media on the novel coronavirus disease or COVID-19 significantly spiked after the community quarantine was implemented in Metro Manila and then in Luzon. According […]
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