Epson continues to empower the retail sector with innovative solutions

Epson showcases its innovative retail solutions as it joins the 4th Retail Technology and Innovation Summit Asia held recently at the City of Dream Manila in Parañaque City.

Organized by Escom Events, the event gathered stakeholders, decision makers, thought leaders, and disruptors from the hospitality industry to share their expertise and valuable experiences in utilizing the latest trends and innovations to stay competitive in the ever-changing digital economy.

According to Maria Lourdes Yaptinchay, director of Sector Planning Bureau of Department of Trade and Industry and one of the speakers during the event, the country’s retail sector sets to be more dynamic and is poised for further growth in the coming years. This development is driven by several factors, such as the increased consumer spending due to the decrease in unemployment rate, the growth of demand due to the onset of organized retail, and the proliferation of omnichannel business approach.

The challenge now, however, is for retailers to address the demands of the country’s young consumers. To serve to the needs of this market, Mr. Eduardo Bonoan, Director of Marketing Division, Epson Philippines, said that retailers should bring more convenience and better experience to their customers.

“In today’s digital shift, businesses are urged to create more meaningful engagements with their customers. Whether it’s online or in physical establishments, it always boils down to how the experience is conveyed to the customers,” added Bonoan. “Moreover, Epson aspires to help these businesses achieve their goals with the latest innovations and solutions.”

As one of this year’s event sponsors, Epson showcased its advanced solutions that can help businesses innovate and create customer experiences that lead to better business outcomes. It can also support better customer engagement, increased sales, and more efficient cost management.

Among the range of products showcased during the event are Epson’s POS receipt printers, label printers and projectors. The attendees were also shown how they can utilize a virtual approach to dealing with their business operations. From tablet-enabled receipt printers to advanced all-in-one systems, Epson provides an ideal mobile POS solution using cloud platforms.

“Epson’s solutions are dedicated to produce desired customer outcomes, delivered through our unique technologies and industry-leading products. More than this, our obsession with details and precision allow us to foster and innovate technologies on par with the performance and reliability that today’s various industry segments need,” said Bonoan.